Jimmy Jazz Store Activation

Jump. Run. Have fun. Engagement and community driving concept.

What have we actually created?
We love to play games. Indoors and also outdoors. Gamification, especially for the younger generation, is a big draw. Also for community-driving concepts: As part of our storefront activation concept, we considered a connected play across multiple locations in real time. The JJ Store Brooklyn can play, earn rewards, and challenge players from the store in Harlem.
How can it be implemented?
From small screens to big LED walls or projection, as long as there is some space in front for players to interact, there are almost no boundaries.

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